What you have to know
- Samsung and Look announce a partnership that may carry the latter’s generative AI procuring app and lock display screen expertise to Galaxy customers.
- Look reiterates its Gemini and Imagen-backed software program to create “hyper-realistic” eventualities with you in several types.
- That is rolling out right now (June 4) to the Galaxy S25 sequence, the S23 sequence, the S22 sequence, and the S24 sequence.
- Look AI introduced its new procuring software program in Could, stating it is going to look to department out additional into magnificence, touring, and equipment “later this 12 months.”
Look is asserting a brand new partnership with Samsung that goals to carry its model of procuring to a number of Galaxy telephones.
In a press launch, Look introduced its new partnership with the Samsung Galaxy Retailer, bringing its generative AI procuring expertise to Galaxy cellphone lock screens. Rolling out right now (June 4), Look states Galaxy customers will quickly be capable of “visualize themselves” in several types and locations.
Samsung’s head and senior director of Galaxy Retailer within the U.S., Jason Shim, says, “By utilizing AI to personalize content material and procuring instantly on the lock display screen, it brings a better, extra dynamic expertise that displays the forward-thinking spirit of the Galaxy Retailer.”
Look provides that this new expertise is tailored for Galaxy customers; nonetheless, it nonetheless leverages Google’s Gemini and Imagen fashions. This “opt-in” expertise will practice its procuring capabilities utilizing the selfies (or photos) you present. Look says its software program will create “hyper-real photos of customers” in outfits it believes you’d look the perfect in. When used out of your Galaxy S25 Extremely’s lock display screen, Look states customers can simply entry its app’s options whereas additionally saving the look as a brand new wallpaper or shareable picture.
The outfits Look AI pulls from embrace over 400 of its partnered manufacturers and retailers throughout the U.S. and overseas. Buying the outfits you see stays straightforward, as effectively, with only a faucet each time one thing piques your curiosity.
Look and Samsung’s partnership will carry this new procuring app and lock display screen expertise to the Galaxy S25 sequence (excluding the Edge), the S22 sequence, the S23 sequence, and the S24 sequence (the S24 FE, too).
In case you are questioning, Look says its AI software program is aware of ongoing traits, “native occasions,” social media content material, and extra. Moreover, Look’s procuring AI and lock display screen expertise can even inform customers of gross sales, simply in case you really need that outfit.
As beforehand said, the Look AI procuring app and lock display screen expertise are rolling out for these Galaxy units right now (June 4), obtainable within the Galaxy Retailer.
In Could, Look revealed its new generative AI-backed procuring expertise for telephones and their lock screens. One of many variations Glances says it upholds is that it places the person entrance and heart with a curated set of outfits and types. This all leverages the selfie you present, in addition to extra data, equivalent to your age, physique kind, gender, and hit generate.
Look’s partnered manufacturers embrace Levi’s, Previous Navy, and Tommy Hilfiger.
It is also value noting that this Google-supported firm is concerned about pursuing extra AI styling help for magnificence, equipment, and journey. That is all a part of its plans for “later this 12 months,” so hold your eyes open.